Chrome is bringing RSS back to the browser, which is a good thing

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Currently, Google is re-testing the RSS protocol in the browser. The information monolith may be a signal to move from Facebook and Twitter to a decentralized information landscape.

According to Google’s Janice Wong, older Internet users will only find Google’s latest experiment moderately new – this “test that will help users and web publishers build deeper connections in Chrome”. Put it on yourself.

Suddenly, a couple of Chrome developers rediscovered the previously popular syndication standard RSS (True Simple Syndication). The team now wants to “research” how to easily get the latest information from your favorite pages in Chrome.

For this purpose, it is expected that some Android users in the US will be able to do this in the coming weeks Chrome Canary See a test follow-up function. It looks just like social media, so it can work. In fact, the well-known RSS protocol is behind it. Canary users then want to set a section of the same name on the “New Tab” page for the contents of the “Follow” pages.

First preview of RSS in Chrome. (Screen shots: Google)

Not just for fans Google Reader, Who brought this kind of content distribution to the championship, but Google removed it in 2013, good news for Google RSS return. Site operators should also use the older, but tried and tested protocol. This is because, above all, Facebook and Twitter allow all wall gardens to deliver their content directly to past customers.

In the future, Google wants to provide website operators with mechanisms to enable solid implementation of RSS on their own various channels. If there is enough demand and the result is success, Google can bring the following to Chrome via RSS.

That’s why Janice Wong invites publishers, bloggers, editors and open web advocates to participate in her blog post. The chances of success of the project are not bad. After all, Google Reader, the web-based RSS feed reader, was upgraded between 2005 and 2013.

Its decline and final approach are related to the rapidly increasing importance of social networks, which Google promoted at the time. Meanwhile, skepticism is growing among network users as to whether centralized information pools like Facebook should really be the future. RSS is actively decentralized and cannot be controlled by personal services. So it fits exactly Web 3.0.

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